Define the decision questions
Start with the audience questions that matter to the brand. Group them into informational, comparative and recommendation prompt families.
Capture more than citations
Record whether the brand is retrieved, mentioned, described accurately and cited. Preserve the answer context and date.
Improve source clarity
Make important claims easy to locate and verify. Connect related pages with descriptive links and keep entity details consistent.
Repeat the protocol
Answer systems vary. Use the same prompt set and observation schedule before comparing a baseline with a later test.
The AI Visibility Audit Skill provides the reusable capture format.